Making Victoria better for pets
The "Better for pets" campaign is based on the results of research commissioned by the Department of Economic Development, Jobs, Transport and Resources* to measure how well pet owners understood their animals' welfare needs.
The five key welfare needs are summarised in the following table:
The need for a suitable environment (place to live)
The need for a suitable diet
The need to express normal behaviour
The need for to live with, or apart from, other animals
The need to be protected from pain, suffering, injury and disease
A total of 2,362 dog, cat, bird, rabbit, rat, mouse, guinea pig, ferret, lizard, snake, turtle, and frog owners in Victoria were surveyed.
The research found that many pets aren't getting the care they need to stay happy and healthy.
Subsequently, the campaign aims to help owners better understand their pets' welfare needs including diet, environment, behaviour and social needs. It promotes the fact that pet owners have access to a large amount of information on the care of all companion animals through the department's website.
The "Better for pets" campaign is not just about dogs and cats. It also seeks to highlight the needs of other types of pets that are sometimes overlooked or whose needs might be considered less important.
The key message of the campaign is that all pet owners have a duty of care to protect the welfare of their animals. This includes feeding them the right type of food, looking after their health, and meeting environmental and social needs.
We believe that better-informed pet owners will lead to healthier and happier pets in Victoria. Read more about the results, and help us make Victoria a better place for pets:
* Bennett, P.C., Mornement, K., & Howell, T. (2015). Pet-care practices in Victoria, 2014: a survey of lizard, snake, turtle, and frog owners. Unpublished report, La Trobe University, Australia.
Bennett, P.C., Mornement, K., & Howell, T. (2015). Pet-care practices in Victoria, 2014: a survey of rat, mouse, guinea pig and ferret owners. Unpublished report, La Trobe University, Australia.
Bennett, P.C., Mornement, K., & Howell, T. (2013). Pet-care practices in Victoria, 2013: a survey of bird, cat, dog and rabbit owners. Unpublished report, La Trobe University, Australia.